Hi, Friends!

Hi friends!

First of all, thank you so much for your friendship and support of the launch of Lifeness: Harmonize an Entrepreneurial Life. I am so grateful to have you in my life, whether you participate in this launch or not.

If you feel the book would benefit your tribe, I would be honored if you chose to help me spread the word. Once you confirm, I’ll send you a copy of the book via IngramSpark.

If not, or if you simply choose to take a pass, please do so with the full understanding that I am totally cool with either. Friendship does not include the obligation to go to every concert, play, poetry reading, book launch, or protest march you are invited to.

The official book launch is Tuesday, April 4th. I anticipate the launch will be quite significant but I won’t be able to pull it off without your help.

On April 4th at LifenessBook.com you’ll see I’m offering the opportunity to purchase the book on Amazon and receive the ebook and the Loyal Soldier video for FREE, and the Lifeness Journal FREE plus shipping.

— How YOU Can Help —

I’m having a big online blitz on April 4th and would greatly appreciate your continued support in the following ways:

Support our Thunderclap campaign ASAP! Simply CLICK HERE, then click the big red “support on Twitter/Facebook” buttons. Your social accounts will connect and on April 4th a pre-made post will be published on your Twitter/Facebook page.
If you are willing to take a photo of yourself with the book when it arrives, that would be pure awesomeness! Please be sure to tag me on Twitter (@Accountable731) and/or Facebook (@TomRubens) when you do.
A review on the official Amazon.com book page would be so appreciated! CLICK HERE to go to the review page (then scroll down to the “Customer Reviews” section in the middle of the page). Between now and April 4th, I’d love to have as many reviews posted as possible.
On April 4th, sometime between 10 am ET – 5 pm ET, share the official book page LifenessBook.com with your friends and followers on whichever platforms you enjoy. Simply say whatever you want about me, and the book, and point people towards www.LifenessBook.com – Please use hashtag #LifenessBook

— Sample Marketing Materials —

Please feel free to use the sample email content below when you help me promote the launch on Tuesday, April 4th. Of course, these are just samples and I encourage you to edit them as you see fit. You are encouraged to email anyone you think might enjoy the book – friends, family, colleagues, contacts from networking events, etc. Thank you in advance for your help!/

EMAIL SUBJECT OPTIONS

Subject Option #1: Balance is bull$#!+.

Subject Option #2: Is your entrepreneurial life in harmony?

Subject Option #3: You’ve got to meet your loyal soldier!

Subject Option #4: Wow. This book is IT!

Subject Option #5: A new book you’ll LOVE!

Subject Option #6: An amazing new book recommendation for you!

Subject Option #7: The answer you may be looking for….

Subject Option #8: Commit to Lifeness.

Subject Option #9: This book? LIFE(NESS). CHANGER.

EMAIL OPTION #1: Medium

Hey (first name)!

Be honest. When’s the last time you took a look at your life and asked, “How the heck did I get here?”

I’d be shocked if you’ve never asked yourself this question. Why? Because chances are the path you’re on isn’t exactly the one you’d set out to find. Maybe you’ve veered off-course, and the life you’re living only faintly resembles the one you want to live. Maybe the freedom you sought when you started a business and followed your creative passion has disappeared. I totally get it. It happens. And that’s ok. It’s normal.

But that doesn’t mean you have to continue down that path.

There’s a new book out, and I’m telling you … it’s a GAME CHANGER.

It’s called Lifeness: Harmonize an Entrepreneurial Life, and it’s hands down one of the most inspirational, insightful and useful guides for entrepreneurs that I’ve come across. Ever.

I don’t formally recommend books often, but this one is so unique that I’m praising it all over the place.

I even feel confident enough to say that this book is guaranteed to open your eyes to your own truth.

If you want to live a life without regret, if you want to lead more effectively, if you’re realizing that the concept of work-life balance is crap (sorry, but it is!) … grab a copy and start flipping those pages.

(You’ll LOVE the incredible concept of making peace with your Loyal Soldier! Don’t know what that is? I didn’t either. All the more reason you need to read this one.)

If this sounds like something you need in your life, (alignment, harmony, purpose, confidence, ) you can pre-order your copy here: www.LifenessBook.com

You’ll get some cool free bonuses, too!

I hope you’ll check it out … and I hope it affects you the way it’s affecting me. >> www.LifenessBook.com

(your name)

EMAIL OPTION #2: Short

Hey (first name)!

I’m guessing you want a harmonized life as much as I do, so I’m checking in to see if you pre-ordered your copy of Lifeness: Harmonize an Entrepreneurial Life.

So many of us are stuck in this state of conflict where we’re desperately trying to balance our lives. Career, personal, relationships, etc. Author (and friend) Tom Rubens has taught me that “balance” is a complete waste of time. It’s a glorified juggling act.

So if you’re like me, and you’re wondering how your entrepreneurial path became muddied on your way to financial success, this is a MUST READ.

You’ll finally be able to stop juggling and build a bridge to a harmonious life.

Tom and I hope you’re up for the challenge! www.LifenessBook.com

(your name)

— SOCIAL MEDIA COPY —

Please feel free to use the sample twitter and facebook content below when you help me promote the launch on Tuesday, April 4th. Of course, these are just samples and I encourage you to edit them as you see fit. You are encouraged to add these posts on your personal and business pages once, or multiple times, on the day of the campaign. Thank you in advance for your help!

Facebook (@TomRubensBusinessCoaching)

Be honest. When’s the last time you took a look at your life and asked, “How the heck did I get here?” Chances are the path you’re on isn’t exactly the one you’d set out to find. Maybe you’ve veered off-course, and the life you’re living only faintly resembles the one you want to live. Maybe the freedom you sought when you started a business and followed your creative passion has disappeared. I totally get it. Your life doesn’t reflect who you really are. And that’s ok. It’s normal. But that doesn’t mean you have to continue living a life that isn’t harmonized. There’s a new book out, and I’m telling you … it’s a GAME CHANGER. It’s called Lifeness: Harmonize an Entrepreneurial Life, and it’s hands down one of the most inspirational, insightful and useful guides for entrepreneurs that I’ve come across. Ever. Pre-order your copy today, and get some very cool bonuses in addition to a grounded and life changing read! www.LifenessBook.com @TomRubensBusinessCoaching

Do you want to live a life without regret? Do you want to lead more effectively? Are you realizing (after so much wasted time) that the concept of work-life balance is crap (sorry, but it is!)? Sounds like you’re ready for a little harmony! I highly recommend grabbing your copy of #Lifeness and flipping through those pages! I’m telling you, I can practically guarantee that this life-changer will open your eyes to your own truth. (You’ll LOVE the incredible concept of making peace with your Loyal Soldier! Don’t know what that is? I didn’t either. All the more reason you need to read this one.) If you need to get on the path you’d always intended to be on, you need this book in your life. Pre-order your copy, start reading and see what happens. 😉 www.LifenessBook.com

Just WOW! Is your livelihood sucking the life right out of you? Your life does not have to be a dissonant chorus. Get it into #harmony with #Lifeness. www.LifenessBook.com @TomRubensBusinessCoaching

Ever look at the path you’re on and ask, “How the &*$!* did I get here?” Get ready to harmonize an entrepreneurial life. Here’s why people are buzzing: “Tom’s gift for storytelling makes #Lifeness a great read, not only for #entrepreneurs, but for anyone looking for more harmony in their personal and professional relationships.” Transform your life and get back on track. www.LifenessBook.com @TomRubensBusinessCoaching

When was the last time you took a really honest look at your life? Are you on the path to the rewards you set out to find, or are you working so hard trying to balance everything that you’re in a constant state of conflict? If you’ve ever asked yourself, “How did I get here,” have I got a book recommendation for you! The commitment to #entrepreneurship can take over your life and erode the foundational principles and values that were once your guide. Maybe you’ve veered off-course, and the life you’re living only faintly resembles the one you want to live. Perhaps the freedom you sought when you started a business or followed your creative passion has disappeared. You need transformation. Know how to get it? I can tell you this … it’s not with balance. That concept is tired and ineffective. It’s harmonizing that builds a bridge to the life you always wanted. This book is inspiring, honest and eye-opening. Plus, you’ll learn why you have to make peace with your Loyal Soldier (trust me, Tom Rubens will open your eyes to this incredible concept!). Grab your copy (and free bonuses!) and start harmonizing an entrepreneurial life! www.LifenessBook.com

Twitter (@Accountable731)

Still believe in work-life balance? STOP! @Accountable731 shows you how to harmonize instead. #Lifeness www.LifenessBook.com

I’d never heard of #Lifeness. Now I don’t know what I’d do without it. #Transform your life. @Accountable731 www.LifenessBook.com

Ever think, “How the &*$!* did I get here?” Get ready to harmonize an entrepreneurial life. #Lifeness www.LifenessBook.com

#Lifeness? LIFE. CHANGER. Pre-order today and get cool bonuses, too! @Accountable731 www.LifenessBook.com

A book that changes the way you live? #Harmonize your life with #Lifeness. @Accountable731 www.LifenessBook.com

What good is abundant #wealth if the cost is a fulfilling life? Get a fresh new lens. @Accountable731 www.LifenessBook.com

Is your livelihood sucking the life out of you? Your life doesn’t have to be a dissonant chorus. Get into #harmony. www.LifenessBook.com

@Accountable731 aligns your business culture & personal values to achieve harmonious entrepreneurial #success. www.LifenessBook.com

GAME. CHANGER. @Accountable731 has written the most useful guide for #entrepreneurs I’ve seen yet. #Lifeness www.LifenessBook.com

STILL trying to nail that work-life balance garbage? Stop juggling and start #harmonizing. @Accountable731 www.LifenessBook.com

Honest storytelling makes #Lifeness a great read for #entrepreneurs & anyone looking for more harmony in life. www.LifenessBook.com

Your #LoyalSoldier can be your biggest ally or your greatest obstacle. The choice is yours. Become invincible! www.LifenessBook.com

#Lifeness is a MUST READ for anyone ?ing how their entrepreneurial path got muddied on the way to financial #success www.LifenessBook.com

Balance = the enemy. Set your inner GPS on the course for #harmony, and you’ll arrive at an abundant life. #Lifeness www.LifenessBook.com

If you could learn how to live your life without #regret, would you do it? #Lifeness @Accountable731 www.LifenessBook.com

— Download the Book Cover Image —

Here’s a copy of the book in case you’d like to add the image to your email(s) and social media posts throughout the campaign day on Tuesday, April 4th.

— Got Questions? —

Of course, let me know if you require any assistance from my team or have any questions. You can email my project manager Amber Ludwig-Vilhauer direct at amber@ambervilhauer.com.

We are here to support you both before, during and after the launch.

I want to thank you again for your help in making this book launch a huge success!

With gratitude,

Tom