Business Coach

Author of Lifeness: Harmonize an Entrepreneurial Life


You’re a seeker. A risk taker.
Always have been.
You’ve experienced
                great success in your life.                  Financial and Personal.
               You’ve also experienced                heartbreak and failure.
Maybe you’ve been broke.
More than once.
You’ve traveled many roads, and are prepared for more.
If this sounds like your story,
Welcome home.


Over the past 40 years, I’ve experienced the extreme highs and lows that are
an integral part of the entrepreneurial journey.

I’ve bought and sold businesses across multiple industries.
I’ve raised millions of dollars to start/purchase businesses with no credit or proven track record.
Wherever you are on your business path,
I’ve probably been there and have the scars and stars to prove it.
I’ve had it all and lost it.
Found it…and lost it again.
Found it and kept it!

This is what I do:

• I listen to the stories told to me by business owners.
• I meet with their teams.
• I observe their culture.
• I illuminate their blind spots.
• I look for clues.
• I poke around.
• I question assumptions.
• I infiltrate.
• I look at systems, processes, strategy.
• I ask more questions.
• Why? When? How? Cost? Profit? Loss?
• I could keep going, but I think you get the point.


               Are you open to a fresh set of eyes                    Viewing your business through an unbiased lens?

                          If so,I’m here to help you                           Avoid the potholes on your path.
       The ones you see in front of you now,
And the ones ready to jump up out of nowhere
And bring you to your knees.

                  You’ve achieved great success.                            Your brains, self-confidence and discipline                       powered you through many challenges.               On your own.

How would it feel to have a trusted advisor
Whose sole interest was your success?
Someone to brainstorm with.
Someone strong enough to tell you the truth…
                              Even when it hurts?                                   
Feels pretty good, doesn’t it?

After over 40 years of success and failure,

I know this for sure:

Transactional Business Success


Transformational Personal Success

are inextricably linked.

Now is not the time to go it alone.

Let’s talk.

Tom Rubens has written a book that speaks directly to the issues facing every entrepreneur. Whether you are the founder of a multi-billion-dollar startup, or thinking about quitting your job to open a landscaping business, Tom’s stories of success and failure, both business and personal, will illuminate the path for the next step on your journey.

— Dr. Ivan Misner, NY Times bestselling author and Founder of BNI.

Tom Rubens is the real thing–an entrepreneur who knows what it’s like to try and then fail, to try and then win, and, through it all, to pour your passion, your integrity, and your singular, incomparable life into whatever you do. He cares about business, but most of all he cares about bringing your life to your business. This book is a testament to it all.

— Trebbe Johnson Author of:
The World is a Waiting Lover
100 Ways to Make Guerilla Beauty
Radical Joy for hard Times


What are people saying about Tom Rubens?

Tom Rubens is an ace at his trade! Tom brings a wealth of knowledge and a wide range of expertise to any conversation or strategy session, but what’s even better, is his mindset and attitude. He is one of the most heart-centered, honest, passionate people I know which is why his clients and colleagues love working with him. I’d highly recommend Tom to anyone!

Amber Vilhauer

NGNG Enterprises

Tom Rubens is my number one go-to coach. I recently hired Tom for a series of coaching seminars for some key McDonald’s employees, and the end result was great. He had very positive feedback from each one of the seminars. Either one-on one or in a group setting, Tom Rubens is a great speaker and coach. I look forward to working with him again soon.

Karen Kelly

The Art of Self-Compassion

Tom has helped me identify key issues that have been holding me back, such as fear of change and the fear of success. Tom is incredibly skilled at asking the tough questions while remaining patient and understanding as I learn. His coaching style is a perfect fit for any one who is looking to go from dream to entrepreneur. Thank you, Tom, for your sharing your wealth of experience and expertise, but most of all thank you for your support in helping me achieve my dream.

Leslie Mathews


Tom’s advice and counsel have been extremely valuable as I navigate through key strategic growth issues in my business. I am so grateful for his loyalty to me and my success. If you see an opportunity to work with Tom, don’t think twice because without him I would not be where I am now. Thanks Tom.

Clayton Hicks

H7 Network

Tom’s track record in building businesses makes him the perfect coach for anyone wanting to become an entrepreneur. What I admire the most about him – even more than his incredible history of business success – is how he has also spent many years working on himself. I know first hand that you cannot be successful at anything in life unless you have worked on your inner self. I highly recommend Tom and his services to anyone who not only wants to grow a business, but also wants to improve their life!

Carol Morgan

PHD University Professor, Author

Tom is a very talented and highly energetic coach and business consultant. I am grateful to be able to call him a friend, colleague and mentor.

Jay Meyer

EagleLaunch Consulting

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